KC-C28
· Cited claim
· Signal
Sitecore acquired Scrunch AI in June 2026 for approximately $225M.
What this record is
This is one entry in The Knowledge Company claim register: a statement the company publishes, the source it was checked against, the date of the last check and the date that check expires. When the stale-after date passes, the status degrades on its own until a person re-verifies the claim. Nothing is marked verified automatically.
Source of truth
Sitecore acquisition coverage — CONFLICT: /blog/geo-tools-accuracy-gap records that Sitecore disclosed no financial terms and both companies declined to comment on the valuation
Where this claim appears
Cite this claim
Cite it as claim KC-C28 of The Knowledge Company claim register, and quote the verified date alongside it. The identifier is permanent; if the wording changes materially, a new claim is issued and this one is marked superseded.