Knowledge Company Subscription Terms

These Subscription Terms (the “Terms”) govern business-to-business services purchased from Knowledge Company. By checking the acceptance box at checkout, starting a free trial, paying an invoice, or using the Services, the customer identified at checkout (“Client,” “you,” or “your”) agrees to these Terms. If you accept for an organization, you represent that you have authority to bind it.

These Terms, the pricing and plan details displayed at checkout, and any written proposal, order form, or statement of work that references these Terms together form the “Agreement.” If a signed order form conflicts with these Terms, the order form controls for that conflict.

1. Services

Knowledge Company provides generative-engine optimization (GEO), answer-engine optimization (AEO), search visibility, content strategy, and related advisory services. Depending on the plan or written order, the Services may include:

• Google, Bing, and AI-search visibility analysis;

• technical indexing, sitemap, crawler, and analytics reviews;

• development of a structured knowledge map;

• high-intent prompt and query research;

• content-opportunity prioritization, briefs, and publishing recommendations;

• monitoring, reporting, dashboards, and strategic recommendations; and

• other deliverables expressly listed in a written order.

The exact deliverables, cadence, price, discount, trial period, and billing interval are those shown at checkout or in the applicable written order. Unless expressly included, the Services do not include paid advertising, public relations, link acquisition, website development, hosting, legal review, or guaranteed publication.

2. Onboarding and Client Responsibilities

Client will provide timely, accurate information and reasonable access needed to perform the Services. Access must be granted through named-user invitations whenever available; Client should not send shared passwords, private keys, or full payment-card information.

Client is responsible for:

• confirming its priority audience, geography, positioning, and qualified-lead criteria;

• substantiating performance claims, testimonials, guarantees, certifications, and customer references;

• reviewing deliverables and providing consolidated feedback within five business days;

• approving content before publication; and

• ensuring that its business, claims, products, and published materials comply with applicable law.

Timelines extend reasonably when Client delays access, information, substantiation, feedback, or approval. Such delay does not pause billing unless we agree otherwise in writing.

3. Free Trials

If checkout displays a free trial, the trial begins when Client completes checkout and lasts for the period shown there. Client must provide a valid payment method unless checkout expressly states otherwise.

No subscription fee is charged during the free-trial period, although the payment processor may place a temporary authorization on the payment method. Unless Client cancels before the trial expires, the subscription automatically converts to a paid subscription and the payment method is charged the price displayed at checkout, after any displayed discount, on the first day following the trial. It then renews at the displayed interval until canceled.

The trial may include initial onboarding and analysis but does not require completion of a full paid-period scope before the first successful charge.

Unless we agree otherwise, a Client is eligible for one free trial. Canceling and subscribing again does not create a new trial or restore an expired promotion.

4. Fees, Discounts, and Automatic Renewal

Client authorizes Knowledge Company and its payment processor, Stripe, to charge the payment method on file for the amounts and at the intervals displayed at checkout. Prices are in U.S. dollars and exclude applicable taxes.

Promotional discounts are governed by the checkout display. A discount identified as applying “forever” continues for the uninterrupted life of that subscription. It does not automatically transfer to a replacement plan or a subscription restarted after cancellation unless we confirm otherwise in writing.

The subscription renews automatically at the end of each billing period until canceled. We may change future pricing by providing at least 30 days’ written notice. A price change will not take effect before the end of a period already paid.

Stripe processes payments under its own terms and privacy policy. Stripe is our payment processor and is not a party to this Agreement. We do not store full payment-card numbers.

5. Cancellation and Refunds

Client may cancel at any time through any customer-portal cancellation option made available at checkout or by emailing leanid@knowledgecompany.ai. Client does not need to speak with anyone to cancel.

• If Client cancels before a free trial ends, no subscription fee will be charged.

• If Client cancels after a paid period begins, cancellation takes effect at the end of the current paid billing period and prevents the next renewal.

• Fees already paid are non-refundable and are not prorated, except where required by law or where we agree to a refund for our uncured material breach.

We may suspend Services after a failed payment and may terminate them if payment remains overdue for 10 days after notice.

6. Review, Approval, and Publishing

We will submit deliverables for Client review when approval is required. Unless a written order states otherwise, each deliverable includes one reasonable round of revisions based on consolidated feedback. A material change in direction or a request for work outside the agreed scope may require a separate fee.

Client is responsible for final approval and publication. If Client authorizes us to publish directly, we will act only within the agreed content areas and will not change DNS, themes, plugins, redirects, security settings, or unrelated content without written approval. Client remains responsible for backups, hosting, uptime, and site security.

7. No Guarantee of Search or Business Results

Knowledge Company will perform the agreed work using commercially reasonable care, but does not guarantee:

• placement, citation, mention, or recommendation by any AI system;

• any Google, Bing, or other search ranking;

• indexing, impressions, clicks, traffic, inquiries, leads, sales, revenue, or return on investment; or

• results consistent with another client, benchmark, forecast, or prior period.

Search engines and AI systems—including ChatGPT, Gemini, Google AI Mode, Perplexity, Claude, Microsoft Copilot, and similar services—are independent third-party systems. Their outputs may vary by prompt, user, location, personalization, model version, and time, and may change without notice. Reports and projections are directional measurements, not promises of outcomes.

8. Intellectual Property

After full payment for the applicable billing period, Client owns the final client-specific deliverables created for it, excluding our pre-existing materials and retained technology.

Knowledge Company retains ownership of its software, processes, methods, prompts, templates, schemas, knowledge structures, research systems, internal tools, general know-how, and improvements. We grant Client a perpetual, non-exclusive license to use any of those elements only to the extent embedded in a paid deliverable and necessary to use that deliverable.

Client grants us a limited license to use materials and data it supplies solely to perform the Services. Client represents that it has the necessary rights to those materials. We will not publicly identify Client or use its name, logo, confidential information, or non-public results in marketing without permission.

9. Confidentiality

9.1 Confidential Information

“Confidential Information” means non-public information disclosed by either party (the “Disclosing Party”) to the other (the “Receiving Party”) that is marked confidential or reasonably should be understood as confidential. It includes business plans, pricing, customer information, financial information, technical information, credentials, product roadmaps, research, unpublished content, analytics, trade secrets, and the terms of any non-public order.

9.2 Obligations

The Receiving Party will:

• use Confidential Information only to perform or receive the Services;

• protect it using at least reasonable care;

• disclose it only to personnel, professional advisers, or contractors who need it for the Services and are bound by confidentiality obligations; and

• not disclose it to any other person without the Disclosing Party’s written permission.

Each party is responsible for violations by the people to whom it permissibly discloses Confidential Information.

9.3 Exclusions

Confidential Information does not include information the Receiving Party can document: was lawfully known without restriction before disclosure; becomes public without breach; is received lawfully from a third party without confidentiality duty; or is independently developed without use of the Disclosing Party’s Confidential Information.

9.4 Required Disclosure

If disclosure is required by law or valid legal process, the Receiving Party may disclose only the legally required portion and, where legally permitted, will provide prompt notice and reasonable cooperation so the Disclosing Party may seek protection.

9.5 Return, Duration, and Remedies

Upon written request or termination, the Receiving Party will return or destroy Confidential Information, except for routine backups and records required by law. These duties continue for three years after disclosure; trade secrets remain protected for as long as they qualify as trade secrets under applicable law. Unauthorized disclosure may cause irreparable harm, so either party may seek appropriate injunctive relief in addition to other remedies.

If the parties sign a separate nondisclosure agreement, that agreement supplements this Section 9 and controls if there is a conflict concerning confidentiality.

10. Data and Security

We will use Client’s business information, analytics, and site data only to provide, secure, support, and improve the Services. We will not sell Client’s Confidential Information or use its non-public information to train publicly available third-party AI models.

The Services are not designed to receive sensitive personal data, health records, consumer financial records, government identifiers, or regulated authentication credentials. Client will not provide such information unless the parties first execute an appropriate written data-processing or security agreement.

11. Third-Party Services

The Services may rely on third-party platforms, APIs, analytics products, search engines, AI models, content-management systems, and hosting providers. We are not responsible for their outages, policy changes, output changes, loss of access, or other acts outside our reasonable control. We may adjust our methodology when a third-party change makes the original approach unavailable or unreliable and will disclose material changes to Client.

12. Warranties and Limitation of Liability

Each party represents that it has authority to enter into this Agreement. Except for the express obligations in these Terms, the Services and deliverables are provided “as is” and “as available.” To the maximum extent permitted by law, we disclaim implied warranties of merchantability, fitness for a particular purpose, non-infringement, and results.

To the maximum extent permitted by law, neither party will be liable for indirect, incidental, special, consequential, exemplary, or punitive damages, or for lost profits, revenue, business, data, or goodwill arising from the Agreement, even if advised that such damages are possible.

Except for fraud, willful misconduct, gross negligence, Client’s payment obligations, or liability that cannot legally be limited, each party’s total aggregate liability arising from the Agreement will not exceed the fees Client actually paid to Knowledge Company during the three months preceding the event giving rise to the claim. Notwithstanding the foregoing, each party’s total aggregate liability arising from a breach of Section 9 will not exceed three times the fees Client actually paid to Knowledge Company during the twelve months preceding the event giving rise to the claim.

13. Indemnification

Client will defend and indemnify Knowledge Company against a third-party claim arising from materials, claims, instructions, products, services, or business practices supplied or approved by Client, or from Client’s unlawful use or alteration of a deliverable.

Knowledge Company will defend and indemnify Client against a third-party claim that an unaltered final deliverable created solely by us infringes that party’s U.S. copyright. This obligation does not apply to Client-supplied materials, Client-requested claims, combinations with other materials, or modifications not made by us.

The indemnified party must promptly notify the indemnifying party, provide reasonable cooperation, and permit the indemnifying party to control the defense, except that no settlement may admit fault by or impose obligations on the indemnified party without its consent.

14. Termination

Either party may terminate the Agreement for a material breach that remains uncured 15 days after written notice. We may terminate immediately if Client requests unlawful, deceptive, infringing, or dangerous work and does not withdraw the request.

Upon termination, outstanding payment obligations remain due, authorized access will be revoked, and each party will return or destroy the other’s Confidential Information on request. Sections concerning fees already incurred, intellectual property, confidentiality, disclaimers, liability, indemnification, disputes, and general terms survive.

15. General Terms

The parties are independent contractors. Neither party may bind the other, and nothing creates employment, partnership, joint venture, agency, or fiduciary duties.

Neither party is liable for delay caused by events outside its reasonable control, including natural disasters, war, government action, labor disruption, internet or utility failure, or failure or restriction of a third-party platform.

We may update these Terms for future billing periods by giving at least 30 days’ written notice. Changes do not apply retroactively to a period already paid. Client may cancel before an update takes effect.

Client may not assign the Agreement without our written consent, except to a successor in a merger, reorganization, or sale of substantially all assets. If any provision is unenforceable, the remaining provisions continue. Failure to enforce a provision is not a waiver.

16. Governing Law and Disputes

The Agreement is governed by California law, without regard to conflict-of-law rules. Before filing a lawsuit, the parties will attempt in good faith for 30 days to resolve the dispute through discussions between authorized representatives. The state and federal courts located in Alameda County, California, have exclusive jurisdiction, except that either party may seek urgent injunctive relief in any court of competent jurisdiction to protect intellectual property or Confidential Information.

17. Entire Agreement and Notices

The Agreement is the entire agreement regarding the Services and replaces prior discussions and representations about the same subject. Notices to Knowledge Company must be sent to leanid@knowledgecompany.ai. Notices to Client may be sent to the billing or business email supplied at checkout.

By accepting at checkout, Client acknowledges that it reviewed and agreed to the price, discount, trial length, automatic-renewal terms, cancellation method, and these Subscription Terms.

Knowledge Layer Labs Inc. Doing business as Knowledge Company Email: leanid@knowledgecompany.ai