Comparison

Knowledge Company vs Veeva Vault PromoMats

A substantiated claims library gating medical, legal and regulatory review for pharmaceutical promotional material.

Registry — regulated pharma claims

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In short

Veeva PromoMats centralises pharmaceutical promotional claims, links each to its supporting reference, and gates them through MLR review before publication. Knowledge Company is the continuous, post-publication, cross-industry version of the same artifact.

The four coordinates

Every company in this landscape can be located by four questions. Applied consistently, the apparent crowding resolves into something much narrower.

Coordinate

Knowledge Company

Veeva Vault PromoMats

Ground truth

A maintained claim record with substantiation

Knowledge Company — A maintained claim record with substantiation

A substantiated claims library

Them — A substantiated claims library

What fires it

A fact changes

Knowledge Company — A fact changes

A submission for review

Them — A submission for review

What it writes to

Every surface the claim appears on

Knowledge Company — Every surface the claim appears on

Vault-managed assets

Them — Vault-managed assets

Who buys it

Risk, compliance and marketing operations

Knowledge Company — Risk, compliance and marketing operations

Regulatory affairs

Them — Regulatory affairs

What they do

PromoMats centralises every promotional claim in one library, links each statement to its supporting reference, and routes material through medical, legal and regulatory review where approvers confirm substantiation. AI agents now pre-check documents before submission.

It is the industry standard for MLR review, with more than 1,500 customers.

How we differ

PromoMats is the existence proof for this category: a claims-of-record with substantiation links, priced at regulatory-budget levels, and demonstrably something enterprises pay premium money to keep.

Two constraints define the boundary. It covers pharmaceutical promotional material, and it is a gate at creation time — it reviews what is about to be published and does not look at what is already live on the web or at what an answer engine is currently saying. Knowledge Company is the continuous, post-publication, cross-industry version of the same idea.

Which one you want

Choose them if

You are a pharmaceutical company and your requirement is MLR review of promotional material before it ships.

Choose Knowledge Company if

You need substantiation maintained continuously after publication, outside pharma, across surfaces no review workflow gates.

Find out what your own pages currently claim

We audit the claims you publish against a maintained record, and show you every place a fact has drifted.